Three reasons not to miss out
At a combined user base of over 3.8 billion, Facebook and Instagram dominate our daily online usage as social media platforms.
Facebook's AI algorithm combined with third-party tracking software allow for nuanced and unique retargeting opportunities.
Scale + tech = ROI
The biggest data sets and most advanced advertising tools mean great returns on investment with the largest potential audience.
Results we deliver
From believing that ads don’t work, to receiving $2.3m in sales
A furniture brand came to us with the view that ads don’t work. After a year of us working with them and delivering $2.3m in sales from $500k in ad spend, the company now prioritises paid ads as its number one growth channel for the future.
$124k from $11k in one week
In the build-up to Christmas we worked with an e-commerce client on building some special offers. These performed way above the client’s expectations as we generated $124k of revenue in just one week of the sale, from only $11k in ad spend. The success was evident as we completely sold out of five of their top-selling products!
From $0 to $4m sales from $0.5m ad spend
A US e-commerce brand struggled to ever consistently achieve above a 1x ROAS from any paid ads before us. Thanks to a major revamp to campaign management, employment of the best industry practices, and a major upgrade to creative, within a year, we built them up to produce $1.73m from Google Ads and $2.29m from Facebook Ads!
1x to 25x ROAS by month two
A client selling both B2B and B2C wanted us to scale their Google Ads. Starting at well below 1x ROAS, by month two we had already achieved £26k in sales revenue from just a £1k budget (this was a 25x ROAS)!
0x to 15x ROAS in month one
An established business doing well with SEO was looking to expand into paid ads. Through a mix of paid channels, they saw their return on ad spend rise from 2.2x to 5.6x,to 7.4x and finally to 15x within their first month! For every £1,000 we were spending, we produced £15,000!
$110k from $15k budget
One US-based e-commerce store has gone from no Facebook Ads running at all to now earning over $110k per month from just $15k ad spend. In an average week, their return on ad spend floats between five to nine times their investment.
Combined $539k in one month
A cosmetics brand had both their Google and Facebook Ads managed by us. The combination has led to great remarketing opportunities, with Google driving the bottom of the funnel and Facebook supporting with its access to users in the rest of the funnel. We ultimately produced over $539k in sales in just one month.
Get in touch
Discover which paid ads platform our expert team would recommend for your business.
Already up and running? Free audits on us!
We limit ourselves to three new clients onboarded per month and cap our client base at twenty-five brands in total, so speak to us today to check our availability.
Our recipe for your Facebook Ads success
We’re multi-channel masters! Our expertise across a variety of platforms means we’re always able to spot where the best opportunities lie.
Creativity delivered by double
Genuinely creative content will outperform the rest. That’s why we produce double the amount of content we actually use. This process forces us to push our creativity in your ad campaigns.
The latest AI and tech
In-platform tracking isn’t good enough. AI brings superpowers to ad managers! We Snowballers utilise our own in-house software and third-party tech, costing us thousands each month, to have cleaner, deeper data and expand our creativity.
Our Facebook Ads campaign management is divided into two distinct phases
4x ROAS or less
We have little to lose and lots to gain, so we want to vary our test variants broadly for max potential uptick across your ad campaigns. We invest 100% of your spend into testing during this phase.
Above 4x ROAS
We want to protect your the high-performing Facebook campaigns and narrow our A/B testing to smaller factors to further improve. In this phase, we invest 80% of spend into what works and 20% into testing.
*The ROAS is based on return on ad spend, including our fee, looking at the previous four months. This figure is updated monthly. Sometimes it’s especially good, sometimes it drops down. Ultimately, it keeps us honest to have it public!
They continuously go above and beyond with us. Helping to figure out where the drop offs were in our funnel even beyond just the ads. It's really been the difference that's helped us have such a great year!
Tailor-made Facebook Ads reporting
As part of any package with your new Facebook ad agency, we help to set up the Facebook Pixel as well as Google Analytics and produce a complete, personalised Facebook Ads report for you each month.
This gives you a quick overview of how your Facebook ad campaigns are performing, which measures are being taken by us to improve on current results, any actions required from your side, and lots more!
Ready to chat?
Book a call today to have a free audit of your current Facebook advertising campaigns.
Discover which channels beyond Facebook are right to invest in for your business.
Upgrade your business
We are your complete, full-service Facebook advertising agency and so much more! We’re here to support you from strategy to execution. We love scaling sales so fast the word ‘snowball’ often comes up in conversation (don’t hate us . . . it’s become second nature!)