JOURNAL

Think of us as MI6 for ads — we've got the intel to make your paid channels deliver

6 Facebook Ads Tips That Turn Clicks to Conversions

PPC Statistics 2025: 81 Key Benchmarks Across Different Ad Platforms

The Best Voice-to-Text Tool for Digital Marketers

Meta A/B Testing: The Secret to Better Results on Meta Ads

6 Strategies to Increase ROAS for Paid Ads

Multichannel Selling: What It Is and Best Practices

Proven Strategies for SaaS Marketing Success

What Is Audience Segmentation: What Businesses Should Know

How to Generate B2B Leads With Paid Ads

Looking to level up
your paid ads?

SEND A MESSAGE

Book a call today to have a free audit of your existing campaigns.

Discover which channels are right to invest in for your business.

We limit ourselves to three new clients onboarded per month and cap our client base at twenty-five brands in total, so speak to us today to check our availability.

Upgrade your business
Get snowballing

We are your complete, full-service paid advertising company here to support you from strategy to execution. We love to scale sales so fast the word ‘snowball’ often comes up in conversation.

Video

Previous

Next

img:is([sizes="auto" i],[sizes^="auto," i]){contain-intrinsic-size:3000px 1500px;}.cp-popup-container .cpro-overlay,.cp-popup-container .cp-popup-wrapper{opacity:0;visibility:hidden;display:none;}img.wp-smiley,img.emoji{display:inline !important;border:none !important;box-shadow:none !important;height:1em !important;width:1em !important;margin:0 .07em !important;vertical-align:-.1em !important;background:none !important;padding:0 !important;}:root{--wp--preset--aspect-ratio--square:1;--wp--preset--aspect-ratio--4-3:4/3;--wp--preset--aspect-ratio--3-4:3/4;--wp--preset--aspect-ratio--3-2:3/2;--wp--preset--aspect-ratio--2-3:2/3;--wp--preset--aspect-ratio--16-9:16/9;--wp--preset--aspect-ratio--9-16:9/16;--wp--preset--color--black:#000;--wp--preset--color--cyan-bluish-gray:#abb8c3;--wp--preset--color--white:#fff;--wp--preset--color--pale-pink:#f78da7;--wp--preset--color--vivid-red:#cf2e2e;--wp--preset--color--luminous-vivid-orange:#ff6900;--wp--preset--color--luminous-vivid-amber:#fcb900;--wp--preset--color--light-green-cyan:#7bdcb5;--wp--preset--color--vivid-green-cyan:#00d084;--wp--preset--color--pale-cyan-blue:#8ed1fc;--wp--preset--color--vivid-cyan-blue:#0693e3;--wp--preset--color--vivid-purple:#9b51e0;--wp--preset--color--background:#fff;--wp--preset--color--foreground:#404040;--wp--preset--color--primary:#b91c1c;--wp--preset--color--secondary:#15803d;--wp--preset--color--tertiary:#0369a1;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple:linear-gradient(135deg,rgba(6,147,227,1) 0%,#9b51e0 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan:linear-gradient(135deg,#7adcb4 0%,#00d082 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange:linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red:linear-gradient(135deg,rgba(255,105,0,1) 0%,#cf2e2e 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray:linear-gradient(135deg,#eee 0%,#a9b8c3 100%);--wp--preset--gradient--cool-to-warm-spectrum:linear-gradient(135deg,#4aeadc 0%,#9778d1 20%,#cf2aba 40%,#ee2c82 60%,#fb6962 80%,#fef84c 100%);--wp--preset--gradient--blush-light-purple:linear-gradient(135deg,#ffceec 0%,#9896f0 100%);--wp--preset--gradient--blush-bordeaux:linear-gradient(135deg,#fecda5 0%,#fe2d2d 50%,#6b003e 100%);--wp--preset--gradient--luminous-dusk:linear-gradient(135deg,#ffcb70 0%,#c751c0 50%,#4158d0 100%);--wp--preset--gradient--pale-ocean:linear-gradient(135deg,#fff5cb 0%,#b6e3d4 50%,#33a7b5 100%);--wp--preset--gradient--electric-grass:linear-gradient(135deg,#caf880 0%,#71ce7e 100%);--wp--preset--gradient--midnight:linear-gradient(135deg,#020381 0%,#2874fc 100%);--wp--preset--font-size--small:13px;--wp--preset--font-size--medium:20px;--wp--preset--font-size--large:36px;--wp--preset--font-size--x-large:42px;--wp--preset--spacing--20:.44rem;--wp--preset--spacing--30:.67rem;--wp--preset--spacing--40:1rem;--wp--preset--spacing--50:1.5rem;--wp--preset--spacing--60:2.25rem;--wp--preset--spacing--70:3.38rem;--wp--preset--spacing--80:5.06rem;--wp--preset--shadow--natural:6px 6px 9px rgba(0,0,0,.2);--wp--preset--shadow--deep:12px 12px 50px rgba(0,0,0,.4);--wp--preset--shadow--sharp:6px 6px 0px rgba(0,0,0,.2);--wp--preset--shadow--outlined:6px 6px 0px -3px rgba(255,255,255,1),6px 6px rgba(0,0,0,1);--wp--preset--shadow--crisp:6px 6px 0px rgba(0,0,0,1);}:root{--wp--style--global--content-size:40rem;--wp--style--global--wide-size:60rem;}:where(body){margin:0;}.wp-site-blocks > .alignleft{float:left;margin-right:2em;}.wp-site-blocks > .alignright{float:right;margin-left:2em;}.wp-site-blocks > .aligncenter{justify-content:center;margin-left:auto;margin-right:auto;}:where(.is-layout-flex){gap:.5em;}:where(.is-layout-grid){gap:.5em;}.is-layout-flow > .alignleft{float:left;margin-inline-start:0;margin-inline-end:2em;}.is-layout-flow > .alignright{float:right;margin-inline-start:2em;margin-inline-end:0;}.is-layout-flow > .aligncenter{margin-left:auto !important;margin-right:auto !important;}.is-layout-constrained > .alignleft{float:left;margin-inline-start:0;margin-inline-end:2em;}.is-layout-constrained > .alignright{float:right;margin-inline-start:2em;margin-inline-end:0;}.is-layout-constrained > .aligncenter{margin-left:auto !important;margin-right:auto !important;}.is-layout-constrained > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width:var(--wp--style--global--content-size);margin-left:auto !important;margin-right:auto !important;}.is-layout-constrained > .alignwide{max-width:var(--wp--style--global--wide-size);}body .is-layout-flex{display:flex;}.is-layout-flex{flex-wrap:wrap;align-items:center;}.is-layout-flex > :is(*,div){margin:0;}body .is-layout-grid{display:grid;}.is-layout-grid > :is(*,div){margin:0;}body{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}a:where(:not(.wp-element-button)){text-decoration:underline;}:root :where(.wp-element-button,.wp-block-button__link){background-color:#32373c;border-width:0;color:#fff;font-family:inherit;font-size:inherit;line-height:inherit;padding:calc(.667em + 2px) calc(1.333em + 2px);text-decoration:none;}.has-black-color{color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color:var(--wp--preset--color--white) !important;}.has-pale-pink-color{color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color:var(--wp--preset--color--vivid-purple) !important;}.has-background-color{color:var(--wp--preset--color--background) !important;}.has-foreground-color{color:var(--wp--preset--color--foreground) !important;}.has-primary-color{color:var(--wp--preset--color--primary) !important;}.has-secondary-color{color:var(--wp--preset--color--secondary) !important;}.has-tertiary-color{color:var(--wp--preset--color--tertiary) !important;}.has-black-background-color{background-color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color:var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color:var(--wp--preset--color--vivid-purple) !important;}.has-background-background-color{background-color:var(--wp--preset--color--background) !important;}.has-foreground-background-color{background-color:var(--wp--preset--color--foreground) !important;}.has-primary-background-color{background-color:var(--wp--preset--color--primary) !important;}.has-secondary-background-color{background-color:var(--wp--preset--color--secondary) !important;}.has-tertiary-background-color{background-color:var(--wp--preset--color--tertiary) !important;}.has-black-border-color{border-color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color:var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color:var(--wp--preset--color--vivid-purple) !important;}.has-background-border-color{border-color:var(--wp--preset--color--background) !important;}.has-foreground-border-color{border-color:var(--wp--preset--color--foreground) !important;}.has-primary-border-color{border-color:var(--wp--preset--color--primary) !important;}.has-secondary-border-color{border-color:var(--wp--preset--color--secondary) !important;}.has-tertiary-border-color{border-color:var(--wp--preset--color--tertiary) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background:var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background:var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background:var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background:var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background:var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background:var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background:var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background:var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background:var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background:var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size:var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size:var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size:var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size:var(--wp--preset--font-size--x-large) !important;}:where(.wp-block-post-template.is-layout-flex){gap:1.25em;}:where(.wp-block-post-template.is-layout-grid){gap:1.25em;}:where(.wp-block-columns.is-layout-flex){gap:2em;}:where(.wp-block-columns.is-layout-grid){gap:2em;}:root :where(.wp-block-pullquote){font-size:1.5em;line-height:1.6;}.recentcomments a{display:inline !important;padding:0 !important;margin:0 !important;}.e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload),.e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload) *{background-image:none !important;}@media screen and (max-height: 1024px){.e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload),.e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload) *{background-image:none !important;}.e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload).nitro-lazy,.e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload) *.nitro-lazy{background-image:none !important;}}@media screen and (max-height: 640px){.e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload),.e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload) *{background-image:none !important;}.e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload).nitro-lazy,.e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload) *.nitro-lazy{background-image:none !important;}}.e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload).nitro-lazy,.e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload) *.nitro-lazy{background-image:none !important;}.uag-blocks-common-selector{z-index:var(--z-index-desktop) !important;}@media (max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important;}}@media (max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important;}}.absolute{position:absolute;}.relative{position:relative;}.hidden{display:none;}@media (min-width: 1280px){.xl\:block{display:block;}}.top-0{top:0px;}.top-\[100px\]{top:100px;}.top-\[-550px\]{top:-550px;}.top-\[-300px\]{top:-300px;}.top-\[70px\]{top:70px;}.top-\[13px\]{top:13px;}.top-\[-50\%\]{top:-50%;}.top-\[5\%\]{top:5%;}.top-\[7\%\]{top:7%;}.top-1\/2{top:50%;}.top-\[70\%\]{top:70%;}@media (min-width: 1280px){.xl\:top-\[60px\]{top:60px;}}.right-0{right:0px;}.right-\[20px\]{right:20px;}.right-\[-30px\]{right:-30px;}.right-\[10\%\]{right:10%;}.left-0{left:0px;}.left-\[-25px\]{left:-25px;}.left-\[-115px\]{left:-115px;}.left-\[-25px\]{left:-25px;}.left-\[-50px\]{left:-50px;}.left-\[-60px\]{left:-60px;}.left-\[-5\%\]{left:-5%;}.left-\[3\%\]{left:3%;}.left-\[-10\%\]{left:-10%;}.left-1\/2{left:50%;}.left-\[-25px\]{left:-25px;}@media (min-width: 768px){.md\:left-\[9\%\]{left:9%;}}@media (min-width: 1024px){.lg\:left-\[-9\%\]{left:-9%;}}.bottom-0{bottom:0px;}.bottom-\[10px\]{bottom:10px;}.bottom-\[5\%\]{bottom:5%;}.bottom-\[-50\%\]{bottom:-50%;}@media (min-width: 768px){.md\:bottom-\[-20\%\]{bottom:-20%;}}@media (min-width: 768px){.md\:bottom-0{bottom:0px;}}.bottom-\[-10\%\]{bottom:-10%;}.bottom-\[-400px\]{bottom:-400px;}.bottom-6{bottom:1.5rem;}.duration-700{transition-duration:700ms !important;}.transition-all{transition-property:all;transition-timing-function:cubic-bezier(.4,0,.2,1);transition-duration:150ms;}.bg-transparent{background-color:transparent;}@media (min-width: 768px){.md\:bg-transparent{background-color:transparent !important;}}.bg-white{--tw-bg-opacity:1;background-color:rgb(255,255,255,var(--tw-bg-opacity,1));}.rounded-full{border-radius:9999px;}.flex{display:flex;}.justify-end{justify-content:flex-end;}.items-center{align-items:center;}.flex-col{flex-direction:column;}.w-full{width:100%;}.h-full{height:100%;}.ml-4{margin-left:1rem;}.w-fit{width:-moz-fit-content;width:fit-content;}.pr-14{padding-right:3.5rem;}.min-h-\[58px\]{min-height:58px;}.shadow-lg{--tw-shadow:0 10px 15px -3px rgba(0,0,0,.1),0 4px 6px -4px rgba(0,0,0,.1);--tw-shadow-colored:0 10px 15px -3px var(--tw-shadow-color),0 4px 6px -4px var(--tw-shadow-color);box-shadow:var(--tw-ring-offset-shadow,0 0 rgba(0,0,0,0)),var(--tw-ring-shadow,0 0 rgba(0,0,0,0)),var(--tw-shadow);}.shadow-inner{--tw-shadow:inset 0 2px 4px 0 rgba(0,0,0,.05);--tw-shadow-colored:inset 0 2px 4px 0 var(--tw-shadow-color);box-shadow:var(--tw-ring-offset-shadow,0 0 rgba(0,0,0,0)),var(--tw-ring-shadow,0 0 rgba(0,0,0,0)),var(--tw-shadow);}.text-white{--tw-text-opacity:1;color:rgb(255,255,255,var(--tw-text-opacity));}.tracking-wider{letter-spacing:.05em;}.font-light{font-weight:300;}.font-\[400\]{font-weight:400;}.text-\[26px\]{font-size:26px;}.text-\[17px\]{font-size:17px;}.p-\[3\.5px\]{padding:3.5px;}.bg-\[\#F5F5F5\]{--tw-bg-opacity:1;background-color:rgb(245,245,245,var(--tw-bg-opacity));}.bg-black{--tw-bg-opacity:1;background-color:rgb(0,0,0,var(--tw-bg-opacity));}.border-none{border-style:none;}.cursor-pointer{cursor:pointer;}.px-7{padding-left:1.75rem;padding-right:1.75rem;}.bg-\[\#D8562F\]{--tw-bg-opacity:1;background-color:rgb(216,86,47,var(--tw-bg-opacity));}.justify-center{justify-content:center;}.flex-1{flex:1 1 0%;}.z-\[2\]{z-index:2;}.z-\[1\]{z-index:1;}.z-\[-1\]{z-index:-1;}.z-\[9999\]{z-index:9999;}@media (min-width: 768px){.md\:opacity-100{opacity:1 !important;}}@media (min-width: 1280px){.xl\:opacity-100{opacity:1 !important;}}.opacity-10{opacity:.1;}.opacity-20{opacity:.2;}.ease-in-out{transition-timing-function:cubic-bezier(.4,0,.2,1);}.duration-300{transition-duration:300ms !important;}.text-black{--tw-text-opacity:1;color:rgb(0,0,0,var(--tw-text-opacity));}.w-11{width:2.75rem;}.mr-2{margin-right:.5rem;}.w-1\/3{width:33.333333%;}@media (min-width: 768px){.md\:block{display:block;}}@media (min-width: 1024px){.lg\:block{display:block;}}@media (min-width: 1280px){.xl\:hidden{display:none;}}.-rotate-90{--tw-rotate:-90deg;transform:translate(var(--tw-translate-x),var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y));}.rotate-180{--tw-rotate:180deg;transform:translate(var(--tw-translate-x),var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y));}.w-auto{width:auto;}.mx-auto{margin-left:auto;margin-right:auto;}@media (min-width: 768px){.md\:mx-0{margin-left:0;margin-right:0;}}.ml-auto{margin-left:auto;}.transform{transform:translate(var(--tw-translate-x),var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y));}.-translate-x-1\/2{--tw-translate-x:-50%;transform:translate(var(--tw-translate-x),var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y));}.-translate-y-\[70\%\]{--tw-translate-y:-70%;transform:translate(var(--tw-translate-x),var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y));}.w-\[100dvw\]{width:100dvw;}.overflow-hidden{overflow:hidden;}.min-h-\[100dvh\]{min-height:100dvh;}.fixed{position:fixed;}h-\[100dvh\]{height:100dvh;}.p-10{padding:2.5rem;}.opacity-50{opacity:.5;}.pointer-events-none{pointer-events:none;}.text-center{text-align:center;}.justify-between{justify-content:space-between;}@media (min-width: 768px){.md\:w-\[400px\]{width:400px;}}.w-\[200px\]{width:200px;}@media (min-width: 1024px){.lg\:\!text-\[100px\]{font-size:100px !important;}}.\!text-\[30px\]{font-size:30px !important;}.uppercase{text-transform:uppercase;}.font-extralight{font-weight:200;}.font-bold{font-weight:700;}.mt-10{margin-top:2.5rem;}.font-medium{font-weight:500;}.text-\[17px\]{font-size:17px;}.p-\[3\.5px\]{padding:3.5px;}.bg-\[\#F5F5F5\]{--tw-bg-opacity:1;background-color:rgb(245,245,245,var(--tw-bg-opacity,1));}.p-0{padding:0px;}.h-\[45px\]{height:45px;}.m-0{margin:0px;}.z-\[10\]{z-index:10;}.border-b-2{border-bottom-width:2px;}@media (min-width: 1024px){.lg\:right-0{right:0px;}}.-translate-y-1\/2{--tw-translate-y:-50%;transform:translate(var(--tw-translate-x),var(--tw-translate-y)) rotate(var(--tw-rotate)) skewX(var(--tw-skew-x)) skewY(var(--tw-skew-y)) scaleX(var(--tw-scale-x)) scaleY(var(--tw-scale-y));}.h-\[130vh\]{height:130vh;}.h-\[11px\]{height:11px;}@media (min-width: 1024px){.lg\:text-\[16px\]{font-size:16px !important;}}.text-\[12px\]{font-size:12px;}@media (min-width: 1024px){.lg\:mr-8{margin-right:2rem;}}.mr-4{margin-right:1rem;}@media (min-width: 1024px){.lg\:w-\[35px\]{width:35px;}}.w-\[30px\]{width:30px;}.left-\[calc\(25\%-205px\)\]{left:calc(25% - 205px);}.left-\[calc\(50\%-220px\)\]{left:calc(50% - 220px);}.left-\[calc\(75\%-235px\)\]{left:calc(75% - 235px);}#splash-screen h1,#splash-screen span,#splash-screen p,#splash-screen button{font-family:"PP Supply Mono-Full",Sans-serif !important;text-transform:uppercase !important;}@media (max-width: 767px){#splash-screen h1{font-size:3rem !important;line-height:1 !important;}}@media (max-width: 1024px){#splash-screen .video-background{display:none;}}body.page .entry-header{display:none;}body.page-id-1913,body.page-id-2229,body.page-id-2106{background-color:#dee1e3;}body.page-id-1952{background-color:#1e1e1e;}body.page-id-1952 #menu-icon .bg-black{background-color:white;}body.page-id-1952 .opened#menu-icon .bg-black{background-color:black !important;}@media (min-width: 768px){body.page-id-1952 #primary-menu .menu-item.header-menu{background-color:#fff !important;color:#000 !important;}}body.page-id-1952 #primary-menu .menu-item{color:#fff !important;}body.page-id-1952 header .logo-container svg path{fill:#fff !important;}body.home header,body.home footer{display:none;}body.home #page{min-height:100dvh;}#page{overflow-x:hidden;}#animated-div{position:absolute;background-color:#fff;width:100%;height:100%;z-index:-1;top:0;animation:moveToTop 2s ease-in-out 0s forwards;}@keyframes moveToTop{from{top:0;}to{top:100%;}}.get-in-touch-form form input,.get-in-touch-form form textarea{border-top-width:0 !important;border-left-width:0 !important;border-right-width:0 !important;border-bottom-width:1px !important;border-radius:0 !important;padding-left:0 !important;}.get-in-touch-form form label,.get-in-touch-form form legend{color:black !important;font-weight:200 !important;text-transform:uppercase;}.get-in-touch-form form select{margin-top:10px;margin-bottom:10px;}.get-in-touch-form form button{border-radius:99999px !important;background-color:#d8562f !important;color:white !important;font-size:17px !important;font-weight:300 !important;padding-left:1.75rem !important;padding-right:1.75rem !important;min-height:58px;border:none !important;--tw-shadow:0 10px 15px -3px rgba(0,0,0,.1),0 4px 6px -4px rgba(0,0,0,.1);--tw-shadow:inset 0 2px 4px 0 rgba(0,0,0,.05) !important;--tw-shadow-colored:0 10px 15px -3px var(--tw-shadow-color),0 4px 6px -4px var(--tw-shadow-color);--tw-shadow-colored:inset 0 2px 4px 0 var(--tw-shadow-color);box-shadow:var(--tw-ring-offset-shadow,0 0 rgba(0,0,0,0)),var(--tw-ring-shadow,0 0 rgba(0,0,0,0)),var(--tw-shadow);box-shadow:var(--tw-ring-offset-shadow,0 0 rgba(0,0,0,0)),var(--tw-ring-shadow,0 0 rgba(0,0,0,0)),var(--tw-shadow);}.e-n-accordion div{border:none;}:root{--wpforms-field-border-radius:3px;--wpforms-field-border-style:solid;--wpforms-field-border-size:1px;--wpforms-field-background-color:#fff;--wpforms-field-border-color:rgba(0,0,0,.25);--wpforms-field-border-color-spare:rgba(0,0,0,.25);--wpforms-field-text-color:rgba(0,0,0,.7);--wpforms-field-menu-color:#fff;--wpforms-label-color:rgba(0,0,0,.85);--wpforms-label-sublabel-color:rgba(0,0,0,.55);--wpforms-label-error-color:#d63637;--wpforms-button-border-radius:3px;--wpforms-button-border-style:none;--wpforms-button-border-size:1px;--wpforms-button-background-color:#066aab;--wpforms-button-border-color:#066aab;--wpforms-button-text-color:#fff;--wpforms-page-break-color:#066aab;--wpforms-background-image:none;--wpforms-background-position:center center;--wpforms-background-repeat:no-repeat;--wpforms-background-size:cover;--wpforms-background-width:100px;--wpforms-background-height:100px;--wpforms-background-color:rgba(0,0,0,0);--wpforms-background-url:none;--wpforms-container-padding:0px;--wpforms-container-border-style:none;--wpforms-container-border-width:1px;--wpforms-container-border-color:#000;--wpforms-container-border-radius:3px;--wpforms-field-size-input-height:43px;--wpforms-field-size-input-spacing:15px;--wpforms-field-size-font-size:16px;--wpforms-field-size-line-height:19px;--wpforms-field-size-padding-h:14px;--wpforms-field-size-checkbox-size:16px;--wpforms-field-size-sublabel-spacing:5px;--wpforms-field-size-icon-size:1;--wpforms-label-size-font-size:16px;--wpforms-label-size-line-height:19px;--wpforms-label-size-sublabel-font-size:14px;--wpforms-label-size-sublabel-line-height:17px;--wpforms-button-size-font-size:17px;--wpforms-button-size-height:41px;--wpforms-button-size-padding-h:15px;--wpforms-button-size-margin-top:10px;--wpforms-container-shadow-size-box-shadow:none;}#menu-icon.opened .bg-white:not(.close-icon-container .bg-white){transform:translateY(1.5rem);}#menu-icon.opened .close-icon-container{transform:translateX(0);width:100%;}#menu-icon.opened .close-icon-container .bg-white:nth-child(1){transform:rotate(45deg);}#menu-icon.opened .close-icon-container .bg-white:nth-child(2){transform:rotate(-45deg);}#menu-mobile.opened{height:100vh;background:black;overflow-x:hidden;overflow-y:scroll;color:white;}#menu-mobile.opened #menu-wrapper{visibility:visible;}#menu-mobile.opened #menu-wrapper a{opacity:1;visibility:visible;transform:translate(0);}.e-loop-item-2511 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2511 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/06/3b00ad68-03ff-4284-87f6-6f873412d580.png");}.e-loop-item-2511 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2511 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.elementor-2055 .elementor-element.elementor-element-f8a7fc7{--display:flex;--background-transition:.3s;--margin-top:0px;--margin-bottom:80px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:50px;}.elementor-2055 .elementor-element.elementor-element-5dd2b66{--display:flex;--min-height:300px;--background-transition:.3s;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2055 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.elementor-2055 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-position:center center;background-repeat:no-repeat;background-size:cover;}.elementor-2055 .elementor-element.elementor-element-5dd2b66,.elementor-2055 .elementor-element.elementor-element-5dd2b66::before{--border-transition:.3s;}.elementor-2055 .elementor-element.elementor-element-9e4bd20 .elementor-heading-title{font-family:"PP Supply Mono-Full",Sans-serif;font-size:22px;font-weight:300;word-spacing:-4px;}.elementor-2055 .elementor-element.elementor-element-ee04233 .elementor-button{background-color:var(--e-global-color-accent);border-radius:50px 50px 50px 50px;}.e-loop-item-2557 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2557 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/07/ChatGPT-Image-Jul-2-2025-12_04_50-PM.png");}.e-loop-item-2557 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2557 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2550 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2550 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/06/ChatGPT-Image-Jun-30-2025-06_26_56-PM-1.png");}.e-loop-item-2550 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2550 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2541 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2541 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/06/83c71725-12f6-42a2-83cd-7bb327c13a17.png");}.e-loop-item-2541 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2541 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2499 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2499 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/06/AD_4nXcs4M9a9Ko_BxM3ffq9TjWMS_vQdRar7-jH_UusVt1HqXXFRvzoM1R2SrM-38AFnZzHDTSR0gP8lcMXZlIpvh5tYd4xZAKDNUNRi_IH3HZm2s-AAx1zlh2wYOezibDeuB__gcPGvAkeySINlg4oZkelf7bkkJNjLZQ.png");}.e-loop-item-2499 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2499 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2451 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2451 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/05/ChatGPT-Image-May-30-2025-12_06_48-PM-1.png");}.e-loop-item-2451 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2451 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2469 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2469 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/05/u7487195185_a_guy_working_at_a_desk_with_marketing_metrics_al_1980f8c6-b2a5-4dca-9d38-4162098cf9d4_31.png");}.e-loop-item-2469 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2469 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2473 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2473 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/05/audience-3-scaled.jpg");}.e-loop-item-2473 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2473 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.e-loop-item-2426 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background),.e-loop-item-2426 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url("https://cdn-jkchp.nitrocdn.com/ycCjytAUtRdmbDiLdvShNRGJuCimGuMN/assets/images/optimized/rev-ea7efdc/snowballcreations.com/wp-content/uploads/2025/05/u7487195185_a_guy_working_on_a_laptop_with_marketing_metrics__df6f17bc-7053-459e-a4c5-5f9faadd5958_01.png");}.e-loop-item-2426 .elementor-element.elementor-element-5dd2b66:not(.elementor-motion-effects-element-type-background).nitro-lazy,.e-loop-item-2426 .elementor-element.elementor-element-5dd2b66 > .elementor-motion-effects-container > .elementor-motion-effects-layer.nitro-lazy{background-image:none !important;}.group:hover .test{animation:horizontal-shaking 1s infinite;animation-delay:1s;}@keyframes horizontal-shaking{0%{transform:translateX(0);}25%{transform:translateX(5px);}50%{transform:translateX(-5px);}75%{transform:translateX(5px);}100%{transform:translateX(0);}}.group:hover .test{animation:horizontal-shaking 1s infinite;animation-delay:1s;}@keyframes horizontal-shaking{0%{transform:translateX(0);}25%{transform:translateX(5px);}50%{transform:translateX(-5px);}75%{transform:translateX(5px);}100%{transform:translateX(0);}}footer nav a{font-family:"PP Fraktion Sans Essentials",Sans-serif !important;}footer .copyright{color:#dee1e3 !important;font-family:"PP Fraktion Sans Essentials",Sans-serif;}