ecommerce

28 articles

paid-advertising

The First 90 Days With a New Paid Ads Agency

What should happen in your first 90 days with a paid ads agency: tracking, testing, the checks at day 30, 60 and 90, and the red flags at each.

4 Nov 2026 · Max Sinclair

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paid-advertising

Top Amazon Ads Agencies in the UK (2026)

Five UK agencies that run Amazon Ads for premium product brands, from Amazon-only specialists to multi-platform teams, and what each one offers.

2 Nov 2026 · Max Sinclair

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paid-advertising

Top TikTok Ads Agencies in the UK (2026)

Five UK agencies that run paid TikTok campaigns rather than influencer seeding, Snowball first, plus what to check before you sign with one.

26 Oct 2026 · Max Sinclair

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paid-advertising

The 10 Best Amazon Advertising Software Tools in 2026

The 10 best Amazon advertising software tools in 2026, chosen by a paid ads agency that runs Amazon for homeware brands. Automation, transparency, pricing models and a managed option compared.

12 Oct 2026 · Max Sinclair

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paid-advertising

Meta Ads for Homeware and Furniture Brands

How furniture and homeware brands should run Facebook and Instagram ads: a 45-day retargeting window, a progressive-discount carousel and creative first.

12 Oct 2026 · Max Sinclair

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paid-advertising

Top Google Shopping Agencies in the UK (2026)

Five notable UK Google Shopping ads agencies for furniture and homeware brands, and what each one actually does with your Merchant Centre feed.

23 Sept 2026 · Max Sinclair

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paid-advertising

Best PPC Agencies for E-commerce Brands (2026)

Five notable UK PPC agencies for e-commerce brands in 2026, what each one actually does, and how to judge a Shopping account before you sign.

21 Sept 2026 · Max Sinclair

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paid-advertising

Top Niche Ads Software Products (2026)

Four ad tools built for one trade each rather than everyone, what each costs, and when a narrow tool beats a general platform or an agency.

18 Sept 2026 · Max Sinclair

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ad-agency

Top Google Ads Agencies for Furniture Brands

Compare the best google ads agencies for furniture brands and find the right partner to scale profitable paid search campaigns.

28 Feb 2026 · Max Sinclair

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ecommerce

Ecommerce Creative Bible: Free Download

Struggling with your ad creative? Download your free copy of the Ecommerce creative bible to help you design ad creative that actually converts.

19 Aug 2025 · Max Sinclair

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ecommerce

Multichannel Selling: What It Is and Best Practices

Discover how to simplify multichannel selling using smart tools and proven tips. Expand your reach and streamline your eCommerce game.

30 May 2025 · Arvind Kumaraguru

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amazon-ads

8 Common Mistakes E-commerce Brands Make with Amazon Ads

In 2023 alone, Amazon’s ad revenue surged by 23%, to over $38 billion. This indicates that Amazon PPC can significantly enhance product visibility and sales…

29 Jan 2025 · BrentZahradnik

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b2b

Boost Website Conversions With These Free Checklists

Struggling with conversions? Download our free SaaS and e-commerce checklists to help you optimise your website for maximum results.

27 Nov 2024 · Max Sinclair

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ecommerce

What Is The Best Ads Platform For Furniture Brands

Discover the best ads platform for furniture brands to maximize their reach and boost sales. Learn which channels delivers the most impactful results.

2 Sept 2024 · Max Sinclair

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ad-agency

Google and Facebook Ads for Ecommerce%

In this post, I walk you through how to use Google and Facebook Ads for ecommerce to increase your profitability.

7 Nov 2023 · Max Sinclair

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ad-agency

How To Write The Best Sales Copy

Solid sales copy is the key to letting potential customers know that you have what they need and that your product or service is the answer to their problems.…

28 Apr 2023 · Max Sinclair

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ecommerce

A Pre-Launch Check List For Paid Ads [Everything you NEED]

Today, I'm going to be writing about a pre-launch checklist for paid ads. This checklist will stand you in good stead for all your future ads, whether they're…

6 Apr 2023 · Max Sinclair

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b2b

How to Improve Profit Margins in eCommerce & B2B

eCommerce and B2B businesses alike are always looking to improve their profit margins. Profits are what give you the fuel to scale up and have the ability to…

24 Mar 2023 · Max Sinclair

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ad-agency

Google Ads Guide For Super High ROAS: 46x

How does 46x return on your ad spend sound? Pretty good, right? This is what we, at Snowball Creations, have been consistently achieving for one of our clients…

10 Mar 2023 · Max Sinclair

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ad-agency

Google Advertisements Which Bidding Strategy Is Best?

A vital way of improving your Google Ads performance is by choosing the right bid strategy. This, however, is easier said than done, so wich Google…

24 Feb 2023 · Max Sinclair

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b2b

How Broad Should Your Google Ads Keywords Be??

Selecting the right keywords for your Google Ads campaign is key to reaching your target audience and optimizing your PPC campaign performance. If you use…

3 Feb 2023 · Max Sinclair

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ad-agency

Are Bing ads Better Than Google Ads?

Bing Ads vs Google Ads; which is better? It's the (PPC) age-old question with a complex answer. On the one hand, Google has the lion's share of the search…

27 Jan 2023 · Max Sinclair

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b2b

Google Ads Guide For SaaS

SaaS is a popular business model with lots of potential. If you have a SaaS business and are seeking to maximise the impact of your Google Ads campaign, you're…

13 Jan 2023 · Max Sinclair

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budgets

Facebook Ads Beginners Guide For eCommerce Brands

Master the art of Facebook advertising to increase eCommerce sales and seriously scale your business with our beginner's guide to Facebook Ads! Put simply,…

6 Jan 2023 · Max Sinclair

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ecommerce

15 Essential Books for Ecommerce Business Founders

We work with many successful entrepreneurs. Over the years we've noticed some commonalities... Best Books for ecommerce founders

24 Nov 2022 · Max Sinclair

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ecommerce

PPC Keyword Strategy For eCommece Brands

To put it simply, and to state the obvious, PPC advertising is made for the eCommerce world! There's no question that whether you're running Google shopping…

10 Oct 2022 · Max Sinclair

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ecommerce

Google Ads Guide For eCommerce

Currently running Google ads but struggling for profitability, or you're already seeing some returns but want more?? Google Ads Guide For Ecommerce.

29 Sept 2022 · Max Sinclair

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ecommerce

PPC Keyword Strategy For Clean Beauty Brands

Everyone knows that for eCommerce brands, PPC (pay-per-click) Advertising works. Here is your PPC keyword strategy for clean beauty brands.

25 Aug 2022 · Max Sinclair

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