Snowball Your Sales With a Premium Ads Agency
Turn your business goals into reality with better ads
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Upgrade your paid media with real strategy, real creative and our no BS approach.
Get a 30-minute taste of our action-focused advice
on your paid media strategy
Our Results from effective paid advertising campaigns
From $0 to $4m in sales with a $0.5m advertising spend
After trying several other agencies without success, a US-based eCommerce brand approached us with one goal: to achieve a ROAS above 1x!
Within 12 months, our data-driven strategies helped generate $1.73M through Google Ads, $2.29M from Facebook Ads and an 8x ROAS!
Our two-step approach to producing pulse-pounding profits from your ad campaigns
Several of the businesses we’ve partnered with have experienced disappointment with past paid advertising campaigns. We’ve heard more horror stories than a campfire on Friday the 13th, about agencies that: 1) Mislead clients on their return on ad spend. 2) Give their clients vague data and buzzwords instead of answers, or 3)They lock clients into 12-month contracts they can’t exit without huge penalties. Wild, right?
Compared to the other guys, working with us feels like a crisp taste of fresh air. You’ll have a clear picture at every stage, from onboarding to strategy and execution. Our paid ads managers keep you in the loop with regular check-ins and plenty of opportunities to share your thoughts.
Pre-Profitable
FINDING THE FIT
By running a broad range of A/B tests, we find out which creative paths lead to the highest growth potential.
Invest 100% of spend into testing
Post-Profitable
Scaling the Spend
Protect and maintain your highest-performing strategies and campaigns
80% goes to proven results. The remaining 20% goes testing to find your next win.
STAGE 1:
In the experimental phase, we focus on pinpointing what performs best. At this stage, we invest 100% of your ad spend in testing creative and messaging variations across relevant paid channels.
STAGE 2:
Once we’ve determined what works, we double down. We’ll then allocate 80% of your budget toward your best-performing paid media campaigns. The other 20% will be dedicated to A/B testing, allowing us to focus on optimising areas where we can improve.
OUR PERFORMANCE
IS ALWAYS PUBLIC
Snowball ECommerce clients are currently averaging…
5.1x
“How do you calculate the Return on Ad Spend (ROAS) in this graphic?”
Glad you asked. The ROAS shown here is calculated using the total client ad spend from the past four months, including our fee. We update this figure monthly because we’re proud of the results our clients achieve, and we have nothing to hide.
Wouldn’t it be lovely to know the answers to questions like…
What offers should my store run?
Which platforms and tactics are proven to boost conversions for brands like ours?
Which platforms will work best for my business? How do I balance the budget across paid search, paid social and other digital marketing strategies?
What messaging will perform best??
And how do we test ad variations?
Where should we send our ad traffic?
A product page, a dedicated landing page or a smarter funnel your competition hasn’t caught onto?
What steps do our potential customers take before they’re ready to buy??
And what do they need to feel confident making a purchase?
?
Already running paid campaigns?
Your questions might sound more like…
Are we even making money on ads?
What’s our true return on ad spend (ROAS)?
What paid campaigns or channels should we prioritise?
And which types of social media ads or paid search strategies will deliver the strongest returns?
Are our current offers still resonating with customers?
When should we refresh our ad creative to avoid ad fatigue?
Results from effective paid advertising campaigns
From sceptic to scaling with $2.3m in sales
An e-commerce business owner was initially sceptical about hiring another paid ads agency after too many proposals ended in disappointment. He even began doubting the demand for his products. But he decided to give it one more chance. Over 12 months, we overhauled his paid social campaigns, driving $2.3 million in sales from a $500,000 ad spend and achieving every marketing goal he set. Today, paid advertising has become his main growth engine.
At Snowball, we follow data, not trends
While we love a sexy hook, we’d rather let the data drive when it comes to your brand. By reverse-engineering what works, we’ll use your current ad results to improve your future returns. Call it the snowball effect if you will, where every success fuels the next.
The insights we gather during this process not only shape your campaign strategies. They give you a deeper understanding of your customers far beyond the dashboard in terms of what they value and how they move from interest to purchase.
Show up where it matters, when it matters most, and look good while you do it
EXPLORE / Google Ads
Google Ads is one of the most powerful channels for boosting brand awareness and reaching high-intent customers. The platform offers advanced segmentation, precise audience targeting, and in-depth data analytics. We leverage these capabilities alongside proven strategies to position your brand competitively within your industry.
EXPLORE / Meta (Facebook & Instagram) ADS
Any leading paid media agency will tell you that incorporating social media marketing can be a valuable part of your strategy, particularly for establishing brand recognition and building trust with your target audience. As the largest social media platform, Meta offers the perfect combination of visual brand representation and online visibility.
EXPLORE / Microsoft (Bing) Ads
Although often seen as the underdog among search engines, Microsoft Ads (also known as Bing) offers valuable opportunities that brands looking to expand their reach shouldn’t overlook.
For businesses aiming to drive additional search traffic beyond fully optimised Google campaigns, Microsoft Ads can be a smart addition to the mix.
Lower competition typically means more cost-effective clicks. What’s more, Bing users tend to be older, often working in corporate environments and earning higher incomes, making it an ideal platform for promoting premium products and services.
EXPLORE / TikTok Ads
As a market newcomer, TikTok has made its mark with younger demographics. Reports have shown that nearly 40% of younger consumers prefer to use TikTok over Google for searching for information. With the right target audience and product fit, incorporating TikTok in your influencer marketing and paid media strategies can be rewarding, particularly for those looking to grow in emerging markets.
EXPLORE / Amazon Ads
Amazon’s PPC model, along with its ability to reach decision-stage buyers, makes it a cost-effective addition to your advertising campaign strategy. The platform can offer a high-return investment for the right product niche.
Need fresh creative to align with your new strategy?
Get effective creative to bring your products to life from our designers at Snowball Studios.
Paid media services for purpose-driven brands
Over $10 million in revenue generated for our clients (and counting).
We’ve successfully partnered with:
Sustainable skincare brands
High-end beauty labels
Bespoke furniture companies
Niche eCommerce brands
Ambitious SaaS startups
Health and wellness innovators
We’re passionate about moving humanity forward and scaling the positive impact of the purpose-driven companies we work with.
With nearly a decade of expertise driving growth in varying industries from sustainable skincare and handcrafted furniture to eco-friendly dildos (Yes, you read that right), we can confidently say that your growth is our mission, too.
Unless you’re selling snake oil, of course. Then you’re on your own.
We specialise in selling category-defining products and services that shape your industry.
No long contracts
& no hassles
Just a partnership that continues as long as we’re delivering the results you expect.
You won’t be locked into a long-term contract, or be met with the famous forever dangling the “just wait and see” carrot.
When you sign up, your package will include a fully personalised performance report, with a detailed breakdown of your advertising efforts, what we’re doing to improve campaign performance and any input we may need from your side.
We only ask for an initial 3-month commitment, and a 1-month rolling notice if you’d you’d like to stop working together. Results generally take 3–9 months to come to life, and those first months can sometimes feel like a work in progress. But if you need to leave, you’re free to do so.
We believe in transparent reporting so that you always know how things are going, have clear next steps, and can have confidence in exactly how your investment is working for you.
Results from effective paid advertising campaigns
Would you spend £1k for £26k in sales?
An eCommerce client operating across both B2B and B2C industries requested our assistance in scaling their Google PPC campaigns. They started with a return on ad spend (ROAS) of less than 1x. At first, they were hesitant to invest, concerned that their lean budget wouldn’t be enough to make an impact. Within just two months of partnering with us, their revenue increased to £26K on a £1K ad budget, achieving a 25x return.
More creative, more impact - when you add a Snowball Studios creative project
EXPLORE /Our creative development strategy
We don’t believe less is more when it comes to ad creative. That’s why we produce more content than strictly necessary. When you add a creative project with Snowball Studios, you’ll never fall short on fresh, high-performing assets. Whether you need images, video ads, or standout copy, we have every creative digital advertising need covered.
EXPLORE / Our creative testing approach
You’re in the safe hands of obsessive designers who’d probably A/B test their lunch if they had half a chance. We’ll test your content in depth and let the data guide us. We focus on understanding your brand, exploring creative angles widely and deeply, and continuously optimising based on results.
EXPLORE / We use AI and technology
Before you say it… We use AI to enhance creativity, not replace it. As tech enthusiasts, we’ve seen firsthand how AI and other software can add an extra layer of impact to your campaign performance. That’s why we spend thousands each month on our software as well as third-party tech. We use AI to explore ideas, refine and polish concepts, while our team ensures every detail feels human and true to your brand.
Get a fresh perspective on your ads
We’d love to chat to you about your upcoming or currently running campaigns. Book your free, no-obligation account audit and see why clients have given us feedback like: ‘We’ve had a bunch of agencies, but you’re the ones who pulled back the curtain.’
You’ll never be asked to ditch your current ad setup to ‘start fresh’. Instead, we’ll walk you through the improvements we can implement together.