Solid sales copy is the key to letting potential customers know that you have what they need and that your product or service is the answer to their problems. There are endless ways to structure your sales copy, but which way will give you the best results? Let me tell you How To Write The …
eCommerce and B2B businesses alike are always looking to improve their profit margins. Profits are what give you the fuel to scale up and have the ability to improve. Higher profit margins are also a factor that will attract investors to your company. This article will look at 8 ways to improve profit margins. Most …
How to Improve Profit Margins in eCommerce & B2B Read More »
Google Ads are a vital tool for marketers who want to increase traffic and reach more customers, but with these benefits, you’ll also encounter high competition. Within Google Ads, your ads are displayed on Google’s search results pages. But Google Ads can also be displayed through other Google properties, such as YouTube, Gmail, Google Maps, …
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You’re currently using Google Ads. But, your quality score is woefully low; I’m talking one’s, twos, and threes throughout your account. Despite your best intentions, what you’re doing is not working for your company. And, you’re not sure what you’re doing wrong or how you can improve your quality score. You’re stuck. Does this sound …
How to boost your Google Ads Quality Score (and why it’s so low!!!) Read More »
By: Michelle Miller These days and over the last 20 years especially, the word “sustainable” has seemingly become more of a buzz word rather than a nuance, especially in the marketing world. As we see more and more greenwashing tactics that make claims or lofty pledges, it’s often difficult to know what to look for …
It won’t be a surprise to hear that there are a lot of bad marketing gurus and agencies out there more than happy to take your money. But choosing the right digital marketing agency for your brand is even more vital for purpose-driven, ethical, and sustainable companies! You want to find a marketing agency that …
Sustainability is more than just a buzzword! These days, there is more and more pressure on brands to reduce their impact and be more ethical in their practices. But that doesn’t only apply to their supply chain or their product packaging…It also impacts your online marketing choices! In this article, I’m going to quickly go …
What Is Sustainable Digital Marketing And How To Use It Read More »
In today’s social media world, two of the most mentioned words are “sustainable” and “ethical.” Brands have started to realise that if they want to survive, they have to pay more attention to their impact on the world, and their messaging around that. Over the years at Snowball Creations, we’ve worked with countless companies that …
The Secret Paid Ads Formula For Your Positive Impact Business Read More »
