Senior ads manager
£8,000 + VAT
- Intro call with Max
- A full day in your accounts by one of our senior ads managers, each with 10+ years running paid ads
- The written audit and action plan
- Delivery call with the ads manager who did the work
Premium paid ads audit
The Big Audit A full day inside your ad accounts. Every problem found, every fix ranked.
A senior ads manager, or Max himself, works through every ad platform you run and everything around them. Within 5 working days of your intro call you have a written audit and a call to walk you through it.
What you get
Four things, no retainer
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01
An intro call with Max
Max learns what you sell, what a good result looks like and what's worrying you, so the audit answers your own questions.
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02
A full day inside your accounts
One senior person spends a full day on your accounts and nothing else: tracking, structure, spend, search terms, audiences, creative and landing pages.
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03
The written audit
Every finding with its evidence, why it matters and what to do about it. It ends with an action plan ranked into this week, the next 30 days and the next 90.
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04
The delivery call
We take you and your team through every finding and answer every question. You leave knowing what to fix first.
It's yours to keep, in your own client portal and as a PDF, ready to share with your team, your developer or your agency.
Inside a real audit
See one before you buy
These pages come from a Big Audit we wrote for a B2B client, with their name, figures and industry details hidden. Yours is written about your accounts, to the same depth.
What we check
Every account, line by line
Every platform you run, checked the way we check the accounts we manage.
Your Google Ads audit
- Conversion tracking, and what each campaign is really bidding towards
- Search terms you pay for that will never buy
- Structure, match types and negative keywords
- Performance Max, and the spend it hides
- Bidding and budgets against your real targets
- Brand and non brand spend, measured apart
Your Facebook ads audit
- Pixel and Conversions API: what fires, what's missing, what counts twice
- Audiences, overlap and exclusions
- Creative fatigue, and the angles you have not tested yet
- Advantage+ settings and placements
- Budgets, structure and the learning phase
Your LinkedIn ads audit
- Insight Tag and conversions: what counts and what is missing
- Job title, seniority and company targeting, and who you really reach
- Objectives and bidding against your cost per lead
- Lead Gen Forms and the quality of what comes through
- Creative, frequency and audience fatigue
Your Microsoft Ads audit
- UET tag and conversion goals
- What has drifted since the last import from Google
- Search terms, negatives and match types
- Bidding and budgets against your targets
- LinkedIn profile targeting and audiences
TikTok, Amazon and Pinterest are covered the same way, along with everything around your ads: GA4, Tag Manager, your landing pages and how your spend splits across platforms.
How it works
From payment to plan in five steps
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01
Pay on this page
Your receipt, your portal login and a short questionnaire land in your inbox straight away.
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02
Intro call with Max
Book it from the next page. We cover your goals, your numbers and what you want the audit to answer.
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03
Give us access
View access to your ad accounts, GA4 and Tag Manager. The questionnaire shows you how, platform by platform.
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04
The audit day
Your auditor spends a full day in your accounts, then writes up everything they find.
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05
The delivery call
Your written audit arrives within 5 working days of the intro call, and we present it to you on a call.
We never change a thing in your accounts. Google Ads needs a link to our manager account to let us read it, and you can remove that link when the audit is done.
Choose your audit
Same audit. You choose who does it.
Both include the intro call, the full day, the written audit and the delivery call.
Max
£10,000 + VAT
- Max, our founder, does every part himself
- Intro call, audit day and delivery call, all with Max
- The written audit and action plan
Order
Tell us who you are
It takes two minutes. Stripe handles the payment, then you book your intro call with Max on the next page.
- Your receipt and portal login by email
- A short questionnaire that shapes the audit
- Your intro call booked in a few clicks
What you're wondering
What do you need from me?
A short questionnaire, an intro call with Max, and view access to your ad accounts, GA4 and Tag Manager. The questionnaire walks you through the access, platform by platform.
Will you change anything in my accounts?
No. We read, we never edit. Every platform gives us view only access except Google Ads, which only lets an agency read an account through a link to its manager account. You can remove that link the day your audit lands.
Which platforms do you audit?
Every one you run: Google Ads, Facebook and Instagram, LinkedIn, Microsoft Ads, TikTok, Amazon and Pinterest. We also check GA4, Tag Manager and, for online shops, Merchant Center.
Who does the audit?
On the £8,000 audit, Max takes your intro call and one of our senior ads managers does the day of work and presents it to you. On the £10,000 audit, Max does all of it.
How long does it take?
Your written audit arrives within 5 working days of your intro call, so the sooner you book the call and give us access, the sooner you have it.
Is VAT included?
No. UK businesses add 20% VAT, so £9,600 or £12,000 in total. Businesses outside the UK pay £8,000 or £10,000. The button shows your total before you pay.
Can I share the audit?
Yes, it's yours. It stays in your client portal and saves as a PDF, and the action plan is written so your team, your developer or your agency can act on it.
Find out what your ad spend is really buying
A senior ads manager or Max spends a full day on your accounts, and you get a plan you can start on the week it lands.