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PPC Agency vs Freelancer vs In-House: Which Is Right for You?

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PPC Agency vs Freelancer vs In-House: Which Is Right for You?

PPC Agency vs Freelancer vs In-House. Which one wins? Each has real trade-offs. This guide helps you choose the right option for your business.

30 Mar 2026 · Max Sinclair

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Top Google Ads Agencies for Furniture Brands

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Top Google Ads Agencies for Furniture Brands

Compare the best google ads agencies for furniture brands and find the right partner to scale profitable paid search campaigns.

28 Feb 2026 · Max Sinclair

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Best B2B SaaS Marketing Agencies: Top 12 Picks for 2026

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Best B2B SaaS Marketing Agencies: Top 12 Picks for 2026

Discover the best B2B SaaS marketing Agencies for 2026, covering paid ads, SEO and full-funnel partners built for subscription growth.

31 Dec 2025 · Max Sinclair

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The Best Furniture and Homeware Marketing Agencies in 2026

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The Best Furniture and Homeware Marketing Agencies in 2026

Looking for a furniture marketing agency? This guide covers the best homeware marketing agencies for paid ads, SEO, and ecommerce growth in 2026.

31 Dec 2025 · Max Sinclair

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The 10 Top Marketing Agencies For Paid Advertising (2026)

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The 10 Top Marketing Agencies For Paid Advertising (2026)

Looking for the Top Marketing Agencies in paid ads? See our 2026 list of proven PPC agencies driving real ROI and scalable growth.

15 Dec 2025 · Max Sinclair

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Best Google Ads Agencies in the UK: Top 11 Picks for  PPC

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Best Google Ads Agencies in the UK: Top 11 Picks for PPC

Discover the top 11 Google Ads agencies in the UK. Compare expertise and industry specialisation to find the right PPC partner for your business.

17 Nov 2025 · Max Sinclair

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Top SaaS Marketing Agencies: The Go-To Partners for SaaS Growth

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Top SaaS Marketing Agencies: The Go-To Partners for SaaS Growth

Learn about the top SaaS marketing agencies helping businesses scale and discover your growth partner today.

24 Sept 2025 · Max Sinclair

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Paid Media Management Simplified: What Business Should Know

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Paid Media Management Simplified: What Business Should Know

Mastering paid media management can take your business to the next level. This article covers everything you should know for managing your ads effectively.

21 Jan 2025 · Max Sinclair

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What Is The Best Ads Platform For SaaS Brands?

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What Is The Best Ads Platform For SaaS Brands?

Uncover the best ads platform for SaaS businesses to improve reach, drive leads and maximize your digital advertising strategy.

9 Sept 2024 · Max Sinclair

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How to Write Copy for Ethical Businesses in Facebook

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How to Write Copy for Ethical Businesses in Facebook

If you're an ethical business running Facebook Ads, you need to know how to write copy for ethical businesses in Facebook.

19 Jun 2024 · Max Sinclair

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Copywriting Tips for Facebook Ads

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Copywriting Tips for Facebook Ads

Looking for the best copywriting tips for Facebook Ads? You've come to the right place! We're a pro ads agency, here to share all the inside info . . .

18 Jun 2024 · Max Sinclair

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What are the Pros and Cons of Facebook Carousel Ads?

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What are the Pros and Cons of Facebook Carousel Ads?

Facebook carousel ads: what are they? And, more importantly, what are the pros and cons of Facebook carousel ads?

13 Jun 2024 · Max Sinclair

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How Much Should I Spend on LinkedIn Ads to See Results?

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How Much Should I Spend on LinkedIn Ads to See Results?

Everyone always wants to know "How much should I spend on LinkedIn Ads to see results?" This post has the answers!

16 May 2024 · Max Sinclair

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How Much Ad Budget for Different Platforms?

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How Much Ad Budget for Different Platforms?

How much ad budget for different budgets is really needed? As an ad agency owner, I manage ad spends across multiple accounts, so here are my tip tips!

15 May 2024 · Max Sinclair

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How Much Should I Spend on Facebook Ads to See Results?

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How Much Should I Spend on Facebook Ads to See Results?

Everyone always wants to know: "How much should i spend on Facebook Ads to see results?" The answer isn't as simple as it seems, but I hope that this post helps!

9 May 2024 · Max Sinclair

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What Is Google Click ID?

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What Is Google Click ID?

What is Google Click ID (also known as GCLID)? As a paid ads agency owner, I explain all of this in my newest blog post!

8 May 2024 · Max Sinclair

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How Much Do I Need to Spend On Google Ads?

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How Much Do I Need to Spend On Google Ads?

As a paid ads agency owner, the one question I get all the time is "How much do I need to spend on Google Ads to see results?" This post is all about this topic.

2 May 2024 · Max Sinclair

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How Much Will LinkedIn Ads Cost My Business?

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How Much Will LinkedIn Ads Cost My Business?

Many people find themselves asking the question "How much will LinkedIn Ads cost my business?". As an ads agency owner, I hope to answer that question today.

1 May 2024 · Max Sinclair

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The Importance of Qualified SaaS Leads

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The Importance of Qualified SaaS Leads

Qualified SaaS leads are the KEY to making your marketing a breeze. But what are they, and how do they work? This post contains the answers.

30 Apr 2024 · Max Sinclair

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What Should My Budget for Automated Bidding Strategies Be?

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What Should My Budget for Automated Bidding Strategies Be?

If you're wondering what your budget for automated bidding strategies should be, there are a few key things you need to know first.

24 Apr 2024 · Max Sinclair

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Complete SaaS Ads Campaign Structure

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Complete SaaS Ads Campaign Structure

As an ads agency owner, I've noticed that everyone always wants to know how I approach a complete SaaS ads campaign structure, and I aim to shed some light on that in this post.

23 Apr 2024 · Max Sinclair

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How Much Will Google Ads Cost

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How Much Will Google Ads Cost

If you've ever wondered "how much will Google Ads cost my business?", this post is here to help you figure out the answer.

22 Apr 2024 · Max Sinclair

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Full Ecommerce Meta Campaign Setup

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Full Ecommerce Meta Campaign Setup

In this post, I cover a really fun topic: how I'd approach an ecommerce Meta campaign if money weren't an issue.

19 Apr 2024 · Max Sinclair

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How Much Will Facebook Ads Cost?

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How Much Will Facebook Ads Cost?

Everyone always wants to know: how much will Facebook Ads cost? In this post, I aim to help you answer that question.

18 Apr 2024 · Max Sinclair

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How Much Budget for Facebook Ads is Ideal?

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How Much Budget for Facebook Ads is Ideal?

A lot of people struggle to figure out how much budget for Facebook Ads they need to have to see results. As a paid ads agency owner, I have some helpful insights.

10 Apr 2024 · Max Sinclair

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What Should Your Budget for LinkedIn Ads Be?

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What Should Your Budget for LinkedIn Ads Be?

If you've ever wwondered what your budget for LinkedIn Ads should be, this post is here to help you figure it out.

4 Apr 2024 · Max Sinclair

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How Much Budget for Google Ads is Needed?

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How Much Budget for Google Ads is Needed?

As a paid ads agency owner, one question I get all the time is how much budget for Google Ads is really needed. Well, keep reading to find out!

28 Mar 2024 · Max Sinclair

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How Does LinkedIn Charge Me for My Ads?

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How Does LinkedIn Charge Me for My Ads?

In today's post, I'll be answering the question "how does LinkedIn charge me for my ads?" so that you have all the information you need!

27 Mar 2024 · Max Sinclair

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Running a Paid Ads Agency

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Running a Paid Ads Agency

Running a paid ads agency has its ups and downs, and in this post, I share everything you need to know - from the good to the bad and everything in between!

26 Mar 2024 · Max Sinclair

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How Does Facebook Charge Me for My Ads?

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How Does Facebook Charge Me for My Ads?

If you've ever wondered "how does Facebook charge me for my ads?", this post has all the inside info you need - from a paid ads professional!

22 Mar 2024 · Max Sinclair

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Is Google Display Network Good?

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Is Google Display Network Good?

If you've ever asked yourself (or anyone else) the question "Is Google Display Network good?", this post has all the answers you need!

21 Mar 2024 · Max Sinclair

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Meta Advantage Plus Campaigns

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Meta Advantage Plus Campaigns

In this post, I (a paid ads agency owner) share my honest thoughts on Meta Advantage Plus Campaigns!

19 Mar 2024 · Max Sinclair

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How Much Budget Do I Need Per Campaign?

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How Much Budget Do I Need Per Campaign?

If you've ever asked yourself "how much budget do I need per campaign?", you're in luck! I put my years of paid ads experience to use by helping you figure this out.

13 Mar 2024 · Max Sinclair

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How Does Google Charge Me for My Ads?

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How Does Google Charge Me for My Ads?

If you've ever found yourself asking "how does Google charge me for my ads?" you've come to the right place to find the answer you're looking for.

5 Mar 2024 · Max Sinclair

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Is There a Minimum Budget for Paid Ads?

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Is There a Minimum Budget for Paid Ads?

So many people find themselves asking the question "is there a minimum budget for paid ads?" And today, I'm here to answer that question!

29 Feb 2024 · Max Sinclair

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When Does Facebook Charge Me for My Ads?

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When Does Facebook Charge Me for My Ads?

As a paid ads professional, countless people have asked me "When does Facebook charge me for my ads?". In toda's post, I aim to answer this question!

28 Feb 2024 · Max Sinclair

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Google Merchant Centre Tutorial

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Google Merchant Centre Tutorial

Having a good Google Merchant Centre tutorial can help you make the most of this powerful ecommerce tool, and I'm here to help you master it!

27 Feb 2024 · Max Sinclair

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Professional LinkedIn Ads Column Setup

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Professional LinkedIn Ads Column Setup

Having a custom LinkedIn Ads column setup can help you level up your ads and get access to all the data you need to make them profitable.

21 Feb 2024 · Max Sinclair

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Custom Meta Ads Column Setup

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Custom Meta Ads Column Setup

Learn all about the pros of having a custom Meta Ads column setup (and how to achieve this!) from a paid ads pro.

20 Feb 2024 · Max Sinclair

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When Does LinkedIn Charge Me?

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When Does LinkedIn Charge Me?

In today's post, I share a few things that should help you answer the question: "When does LinkedIn charge me for my ads?"

15 Feb 2024 · Max Sinclair

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When Does Google Charge Me?

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When Does Google Charge Me?

When does Google charge me for my ads? This is a commmon question, and the answer isn't nearly as complicated as you'd think!

14 Feb 2024 · Max Sinclair

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Why You Need a Custom Google Ads Column Setup

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Why You Need a Custom Google Ads Column Setup

Goodbye crappy default columns and hello custom Google Ads column setups that show you the full picture!

13 Feb 2024 · Max Sinclair

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Should I Use a Paid Ads Agency?

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Should I Use a Paid Ads Agency?

Every business owner finds a time when they have to ask themselves: "Should I use a paid ads agency?". As an ad agency owner myself, I'm going to share the brutally honest answer.

7 Feb 2024 · Max Sinclair

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How to Achieve a Lower Cost Per Acquisition

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How to Achieve a Lower Cost Per Acquisition

Everyone wants to know how to lower their cost per acquisition, but then don't know where to start. However, lowering your CPA isn't always the best choice to make . . .

6 Feb 2024 · Max Sinclair

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LinkedIn Ads Cold Audiences

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LinkedIn Ads Cold Audiences

LinkedIn ads cold audiences are often overlooked and underutilised, but the truth is that they can be very beneficial for your business.

1 Feb 2024 · Max Sinclair

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Google Responsive Search Ads Tips

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Google Responsive Search Ads Tips

As an ads agency owner, I've learnt all the best Google responsive search ads tips, and I've decided to share them with you!

24 Jan 2024 · Max Sinclair

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How To Balance Meta Ads Testing

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How To Balance Meta Ads Testing

Learn how to properly balance Meta Ads testing to get the results you want in this comprehensive guide put together by a professional ads agency.

10 Jan 2024 · Max Sinclair

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Sneaky Meta Attribution Change by Facebook

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Sneaky Meta Attribution Change by Facebook

Did you know that Facebook has released a Meta attribution change?

27 Dec 2023 · Max Sinclair

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How to Multiply Google ROI

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How to Multiply Google ROI

This post will walk you through eleven key levers to help you multiply Google ROI. If you want to make the most of your Google Ads, you need to know how to increase your return on investment.

21 Dec 2023 · Max Sinclair

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LinkedIn Remarketing Tutorial

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LinkedIn Remarketing Tutorial

This comprehensive LinkedIn remarketing tutorial will show you how a professional ad agency approaches LinkedIn remarketing.

20 Dec 2023 · Max Sinclair

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LinkedIn Ads Remarketing

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LinkedIn Ads Remarketing

Learn how to leverage LinkedIn ads remarketing strategies to make your ads reach more people and bring in more leads!

14 Dec 2023 · Max Sinclair

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Hidden Meta Ads Data

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Hidden Meta Ads Data

Facebook has been keeping some precious info about your Meta Ads data a secret . . . Learn how to access this hidden Meta Ads data in this post!

13 Dec 2023 · Max Sinclair

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The Magic of LinkedIn Ads Tracking

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The Magic of LinkedIn Ads Tracking

Learn all about the magic of LinkedIn ads tracking and how it can help your B2B business in this comprehensive guide written by a paid ads expert.

12 Dec 2023 · Max Sinclair

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Google Ads Tracking Tips

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Google Ads Tracking Tips

Learn some of my favourite Google Ads tracking tips to help you make the most of your conversion tracking.

7 Dec 2023 · Max Sinclair

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The Problem with a Google Ads Brand Campaign

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The Problem with a Google Ads Brand Campaign

Google Ads brand campaigns could be ruining your paid ads strategy. Learn why I, as an ad agency owner, say this. . .

6 Dec 2023 · Max Sinclair

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Alex Hormozi Paid Ads

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Alex Hormozi Paid Ads

When it comes to Alex Hormozi paid ads, you might not know whether what he's saying is true or not. That's why I as an ad agency owner decided to share what I think.

5 Dec 2023 · Max Sinclair

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LinkedIn Lead Gen Forms

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LinkedIn Lead Gen Forms

Learn how to master the art of LinkedIn lead gern forms with this comprehensive guide put together by a paid ads agency owner and expert.

4 Dec 2023 · Max Sinclair

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LinkedIn Audience Building

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LinkedIn Audience Building

Learn how to use precision targeting in your LinkedIn audience building to help you make your ads as effective as possible!

1 Dec 2023 · Max Sinclair

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Make Effective Ads

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Make Effective Ads

In this post, I share some of the best tips I've learnt during my time as an ad agency owner on how you can make effective ads.

30 Nov 2023 · Max Sinclair

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Google Paid Ads Keyword Match Types

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Google Paid Ads Keyword Match Types

Google paid ads keyword match types can be tricky to navigate, and this post is here to help you through the process!

29 Nov 2023 · Max Sinclair

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Is Performance Max Good?

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Is Performance Max Good?

Performance Max is a relatively new ad type by Google, but the important question i: Is Performance Max good? I answer this in this post

27 Nov 2023 · Max Sinclair

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Facebook Ads for Skincare Brands

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Facebook Ads for Skincare Brands

In this post, I guide you through how to effectively run Facebook Ads for skincare brands, using my experience as an ad agency owner.

23 Nov 2023 · Max Sinclair

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My Favourite Facebook Ads Tracking Alternatives

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My Favourite Facebook Ads Tracking Alternatives

This post will share some of the best Facebook Ads tracking alternatives I've found through my ad agency.

22 Nov 2023 · Max Sinclair

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Different LinkedIn Ad Types

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Different LinkedIn Ad Types

This post serves as a complete and comprehensive guide to different LinkedIn ad types. Best of all, the info comes directly from an ads agency owner!

15 Nov 2023 · Max Sinclair

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How to Come Up With a Paid Ads Strategy

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How to Come Up With a Paid Ads Strategy

In this post, I share my tips as an ad agency owner to help you come up with your own paid ads strategy.

13 Nov 2023 · Max Sinclair

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How to Use LinkedIn Ads for B2B

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How to Use LinkedIn Ads for B2B

If you want to know how to use LinkedIn Ads for B2B lead generation, this is the post for you, as I share what I've learnt from working in paid ads.

13 Nov 2023 · Max Sinclair

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Google and Facebook Ads for Ecommerce%

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Google and Facebook Ads for Ecommerce%

In this post, I walk you through how to use Google and Facebook Ads for ecommerce to increase your profitability.

7 Nov 2023 · Max Sinclair

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How To Write The Best Sales Copy

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How To Write The Best Sales Copy

Solid sales copy is the key to letting potential customers know that you have what they need and that your product or service is the answer to their problems.…

28 Apr 2023 · Max Sinclair

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Google Ads Guide For Super High ROAS: 46x

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Google Ads Guide For Super High ROAS: 46x

How does 46x return on your ad spend sound? Pretty good, right? This is what we, at Snowball Creations, have been consistently achieving for one of our clients…

10 Mar 2023 · Max Sinclair

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HOW TO Make Google Ads Work in High Competition Sectors

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HOW TO Make Google Ads Work in High Competition Sectors

Google Ads are a vital tool for marketers who want to increase traffic and reach more customers, but with these benefits, you'll also encounter high…

3 Mar 2023 · Max Sinclair

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Google Advertisements Which Bidding Strategy Is Best?

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Google Advertisements Which Bidding Strategy Is Best?

A vital way of improving your Google Ads performance is by choosing the right bid strategy. This, however, is easier said than done, so wich Google…

24 Feb 2023 · Max Sinclair

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Are Bing ads Better Than Google Ads?

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Are Bing ads Better Than Google Ads?

Bing Ads vs Google Ads; which is better? It's the (PPC) age-old question with a complex answer. On the one hand, Google has the lion's share of the search…

27 Jan 2023 · Max Sinclair

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How to Choose a Sustainable Marketing Agency

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How to Choose a Sustainable Marketing Agency

By: Michelle Miller These days and over the last 20 years especially, the word “sustainable” has seemingly become more of a buzz word rather than a nuance,…

10 Jan 2023 · MichelleMiller

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The Manifest Names Snowball Creations Among The UK’s Most Reviewed Advertising Companies

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The Manifest Names Snowball Creations Among The UK’s Most Reviewed Advertising Companies

At Snowball Creations, we are motivated by the thought of helping to move humanity forward and scale the positive impact of the purpose-driven companies we…

24 Oct 2022 · Max Sinclair

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Top Sustainable Marketing Agencies In The US

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Top Sustainable Marketing Agencies In The US

It won't be a surprise to hear that there's lots of bad marketing agencies out there happy to take your money. Top sustainable marketing agencies in the US

31 Aug 2022 · Max Sinclair

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